Pricing
Choose the plan that fits your business today. Every plan starts with a free trial.
For a single-location business getting its marketing organized.
$129/mo
Billed monthly
7-day free trial
The complete toolkit for growing local businesses.
$199/mo
Billed monthly
7-day free trial
For marketing agencies managing multiple local clients.
$299/mo
Billed monthly + $49/mo per managed client
14-day free trial
Ad spend is not included. Campaign budgets are billed separately in advance, with a platform service fee — see Terms.
Trial terms: card required; not charged until your trial ends; cancel anytime before to avoid billing.
SMS: monthly limits apply and texting requires A2P 10DLC registration.
Compare
| Feature | Basic$129/mo | Professional$199/mo | Agency$299/mo |
|---|---|---|---|
| Free trial | 7 days | 7 days | 14 days |
| Locations & users | 1 location, 1 user | Unlimited | Unlimited |
| Meta (Facebook & Instagram) Ads | Included | Included | Included |
| Google Ads (Search, Display, Local Services) | —Not included | Included | Included |
| AI Website Builder | —Not included | Included | Included |
| Landing pages | 3 | Unlimited | Unlimited |
| Image library | 50 images | 5,000 images | 5,000 images |
| Google Business Profile tools | Included | Included | Included |
| Lead pipeline & conversations | Included | Included | Included |
| Follow-up automations | New Lead Conversion | All 5 | All 5 |
| SMS messages | Up to 200 / mo | Up to 2,000 / mo | Up to 2,000 / mo |
| Reporting & PDF reports | Included | Included | Included |
| Client sub-accounts | —Not included | —Not included | $49 / mo per client |
| Agency branding & scheduled client reports | —Not included | —Not included | Included |
Billing FAQ
No. Your subscription covers the Propel platform. Advertising budgets are separate: you set a budget per campaign, Propel collects it in advance in 10-day billing periods, and a platform service fee applies as described in the Terms of Service.
Yes. A card is required to start your trial, but you won't be charged until it ends. If you cancel before the trial ends, you won't be billed.
Your selected plan continues automatically and your card is charged for the first billing period.
Annual plans are billed once per year upfront at 15% off the monthly price. For Agency, the $49/month per-client fee is billed monthly and isn't discounted.
Each plan includes a monthly SMS limit (200 on Basic, 2,000 on Professional and Agency). Texting requires SMS (A2P 10DLC) registration, which Propel walks you through. Messaging and phone-number charges are described in the Terms of Service.
Yes. Manage or cancel your subscription anytime from Settings → Billing in your Propel account.
Powerful marketing tools, expert insights, and a simpler way to grow your business — all in one place.
Free trial on every plan · Card required, not charged until your trial ends · Cancel from Settings → Billing
